Moving to cities for work or newly married, we all need temporary housing solutions related to furnishing. Cityfurnish is focusing on this new age demand supply gap and focuses on providing a novel solution to furnishing needs of young workforce.
Our team interviewed the founder to know more about their venture, growth plans and experience so far.
The idea of Cityfurnish originated way back when I was studying in Delhi University. I tried renting furniture from local vendors but it was really poor quality, so I had to move furniture from my home town to Delhi and shift back after my graduation.
I started working on Cityfurnish with couple of my friends in September 2015 and by September end we were live in Delhi NCR market doing 50+ rentals.
Founder name ai??i?? Neerav Jain
Neerav is born and brought up in the furniture industry with his family business sharing the same roots. Neerav did his graduation from KMC, Delhi University and went on to learn Business Innovation and Lean Start-up approach at Utrecht University. Earlier Neerav had worked with Pepperfry as an Export Intern and his family firm Chandra Shekhar Exports, but the bug of entrepreneurship moved him to Gurgaon to start Cityfurnish.
2. CityFurnish Idea and Implementation
-Ai??Ai?? Ai??Cityfurnish is revolutionizing the on demand rental industry in India. We help consumers by fulfilling their temporary furnishing needs, be it home or office. Very soon we will also start catering to temporary furnishing needs for events.
-Ai??Ai?? Ai??By offering premium solid wooden furniture and branded appliances, we are making renting uber cool for the millennial.
-Ai??Ai?? Ai??Our managed inventory model helps us to furnish to customerai??i??s delight while keeping us asset light.
-Ai??Ai?? Ai??The main difference between us and the competitors in the market would be the approach towards shared economy. Our focus it to provide superior service and products with complete furniture range in Solid Wood and make the customer experience overwhelming. A fine balance between inventory and marketplace model would be the key to success in this space.
-Ai??Ai?? Ai??More than 10 partnerships with Industry leaders like OYO and GRABHOUSE.
-Ai??Ai?? Ai??Starting operations in Pune by August end.
7. Growth strategy
-Ai??Ai?? Ai??Expanding to Pune by August end and subsequently Mumbai by Dec.
-Ai??Ai?? Ai??Adding more vendor and verticals on our platform.
-Ai??Ai?? Ai??Reducing lead time of order servicing to 1 working day.
-Ai??Ai?? Ai??Adding more furniture options to enable a wider selection.
Challenges varies from hiring team members to obtaining license to operate in a new city. The biggest challenge was to develop a tech enabled model to optimize product management and deployment based on minimum unit costing. Through some guided insights by our mentors and trial and error approach we have developed our backend model and are continuously updating it for further optimization.
Cityfurnish is hitting the nail right by providing solution to the growing furnishing needs. We wish them all the best for their endeavors!